Video spotlight: Nirav Shah on Letra Graphix’s printing innovations
Ahmedabad-based Letra Graphix secured three Prisms at the PrintWeek Awards 2024.
21 Dec 2024 | By WhatPackaging? Team
Founder Nirav Shah credits the success to his team plus smart use of inkjet, flex, screen printing, and advanced foils to boost efficiency and minimise waste.
Shah emphasises the importance of collaborations and tech-education. He highlights the importance of NFC labels, RFID, micro tags, and nine-colour QR codes to enhance tracking and consumer engagement.