Snacks packaging market to acquire USD 28.07-bn by 2032

The snack packaging industry is experiencing increased demand for packaging solutions catering to customer convenience and preferences. Excerpts from a report by Towards Packaging.

27 Feb 2024 | 2438 Views | By Abhay Avadhani

Snacks necessitate packaging that is simple to open, keeps the product fresh, and is portable. Customers are willing to spend a 10-50% premium for packaging that fits these criteria.  2023, the global snack market will generate USD 1,220.9-billion in revenues.

By 2022, the average income per capita for cookies and crackers had risen to USD 34.93, USD 11.42 for potato chips, and USD 20.32 for flips, tortilla chips, and pretzels.

The snacks packaging market size to rise from USD 17.82-billion in 2022 is estimated to reach USD 28.07-billion by 2032, growing at a CAGR of 4.7% between 2023 and 2032.

The snack packaging market in the Asia Pacific region has experienced substantial growth. Countries in Asia Pacific are dealing with the inflationary consequences of the global environment as they emerge from the epidemic in 2023.

Cookies emerged as the most popular snack option, with 59% of respondents indicating a regular fondness for these sugary foods. Potato chips come in second, with 58% of snackers preferring them over healthier veggie options, which only appeal to 24% of customers.

The sustainable snack food packaging trend requires fewer natural resources, allowing firms to continue creating product packaging at cheaper costs while increasing long-term stability.

38% of people are willing to acquire a newly introduced product if it includes all relevant information on the snack package. People are becoming more mindful of what they consume.

Reusable zipper tapes, adhesives, sliders, lidding films, and other materials may be helpful. With these new package designs, consumers can keep snacks fresh in their original containers and prevent food waste.

Single-use containers, sometimes called “stand-up pouches”, are pliable foil or plastic pouches intended to carry food or drinks. Snack food packaging has recently become increasingly popular due to the growing need for customised pouches that accommodate different snacks.

These resealable pouches are becoming popular because they don't harm the environment. Materials like cardboard, metal, and glass are gradually replaced by polyethylene terephthalate (PET).

Flexible packaging is lighter than rigid packaging because it is typically composed of bags or pouches sealed with heat or pressure and comprised of materials like plastic, film, foil, or paper. Customers enjoy snack bags and pouches that can hold many servings and have resealing technology since they keep food fresh and can be used for various occasions. Essential features in this category include zippers, hook-and-loop fasteners, and resealable stickers.

The snack packaging market is dominated by companies such as Graham Packaging Holdings, Bryce Corporation, Sonoco Products, Bemis Company, Swiss Pack, American Packaging, Sealed Air Corporation, Printpack, WestRock Company and Tetra Pak International.

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