SIG’s plans to expand business with recent visit from its CEO in India
SIG is set to become one of the fastest growing aseptic packaging players in liquid, food and beverages. The brand aims to expand its business in India with increased manufacturing capacities and partnerships with big Indian beverage, juice and dairy players.
11 Apr 2023 | 3068 Views | By Abhay Avadhani
SIG, one of the leading solution providers of packaging, recorded exponential growth and is set to become one of the fastest growing aseptic packaging brands in India.
In 2017, SIG began operating in the Indian market. The brand has expanded its operations and will have over 40 SIG filling lines for aseptic carton packs in operation at its customers in India by end of 2023.
The CEO of the SIG Group, Samuel Sigrist, visited India between 3 and 5 April, accompanied by SIG executives, to open SIG's second production plant in Palghar. The plant specialises in the production of SIG's bag-in-box and spouted pouch packaging, previously marketed under Scholle IPN and Bossar.
SIG India’s aseptic carton journey started with two customers: ITC and Coca Cola India, as it set up its local headquarters in Gurgaon, in November 2017. Its growth in the sector can be attributed to its value proposition, which provides clients with aseptic packaging solutions. As a result, SIG is now associated with leading beverage players in India like Amul, Parle Agro, Coca-Cola, ITC, Milky Mist, PepsiCo, KMF, Dabur, Haldiram, and Creamline Dairy. Today, SIG is looking to further accelerate its growth trajectory in India.
Samuel Sigrist said, “SIG’s growing customer base in India is a testimony to our
attractive product offering and our sustainable packaging technology. With the new investment and increased production capacities, we are set to grow significantly in the upcoming years.”
Angela Lu, president and general manager, Asia-Pacific South at SIG said, “SIG has received positive feedback from its customers, signalling a promising future for the company in the years to come. Recognising the potential for growth in the sector, India is a crucial market for SIG. Our company’s objective is to establish a comprehensive framework for sustainable packaging solutions that can be customised, provides flexibility, and can meet the demands of customers and every Indian consumer.”
Vandana Tandan, head of markets for India and Bangladesh, SIG added, “It is impressive to see SIG’s operations in India expand rapidly, even amidst market fluctuations and challenges. The company has demonstrated remarkable potential, and I am confident that this success can be attributed to its focus on sustainability and integrated production capacities. With these strengths at its core, SIG is poised to remain at the forefront of the industry.”
In the current context, SIG’s expansion plans are in line with the Make in India initiative aimed at promoting local production. Keeping this in mind, the company recently announced the construction of its first aseptic carton plant in Ahmedabad, Gujarat. It will invest up to Euro 60 million over the period 2023-2025. The aim is to reach a production capacity of 4 billion packs per annum. Additionally, significant further capacity investments can be made over time and buildings will be financed through a long-term lease with an NPV of approximately Euro 30 million.