Pack-Man’s Weekly Wisdom
Pack-Man shares five headlines for you: India’s Nestle AI model expands globally; the growth in the FMCG sector; how India is the fifth largest market for Coca-Cola
04 May 2023 | By Aditya Ghosalkar
India’s Nestle AI model expands globally
Mark Schneider, CEO at Nestle, announced the global utilisation of the artificial intelligence (AI) model by the Indian unit.
"We are using AI in India to assess multiple types of data that give insights down to a postal code and demographic level. This level of customisation has benefitted us as well as our customers and consumers," added Schneider at Nestle’s 156th annual general meeting (AGM) in Lausanne on 20 April 2023.
The WhatPackaging? Team will be in Lausanne in June. We promise to share more.
Premium FMCG sector sees growth
Pack-Man saw premium FMCG brands cross the Rubicon. In other words, they breached the Rs 1000-cr mark.
According to industry reports, Hindustan Unilever (HUL) saw three brands cross sales of Rs 1,000-crore in FY23. The list now includes Lux and Ponds.
Meanwhile Tata Consumer Products’ retail brand Tata Starbucks crossed sales of Rs 1,000 crore in FY23. Dabur has four brands which crossed the Rs 1,000-crore-mark; including Dabur Vatika, Dabur Amla, Dabur Red Paste and fruit juice Real.
ITC with six brands saw sales of over Rs 1,000-crore. These included: Savlon, Classmate, Yippee Noodles, Aashirvaad and Sunfeast.
Coca-Cola leveraged promotions in the March quarter
The beverage company drew in around three million transactions during the March quarter of 2023. Before summer, the company expanded with 3,00,000 stores and 40,000 coolers.
The key to their India growth story is: single-serve packages and at-home entry packs.
Globally, Coca-Cola witnessed a 5% growth in net revenue to USD 11-bn. This resulted in the growth of price and product mix over the previous three quarters by 12%.
India is the fifth-largest market for Coca-Cola globally.
Pack-Man attributes to three things.
Economical price points.
Increased household penetration IPL via targeted promotions on large packages for the at-home channel.
And above all, super support from its bottling partner.
Bambrew launches transparent packaging papers
Bambrew, a Bengaluru-based start up that innovates towards sustainability, curating a host of eco-friendly products made from bamboo, sugarcane and seaweed.
A sustainability-supporter, Pack-Man is delighted. For one, the products are 100% handmade, reusable and the perfect natural substitute for plastic. Also, they are lightweight, durable and also fully biodegradable. Plus, they use no chemicals or pesticides in their production.
The company recently launched their transparent paper series that is biodegradable and shows high water resistance and tear resistance. The paper is tamper evident.
Extended deadline to submit Covid claims for the MSMEs
Small enterprises that were unable to continue the investments or forfeited the security deposits for unavoidable reasons.
Pack-Man says, aapke ache din aa gaye hai!
You can claim reimbursements and refunds under the ‘Vivad se Vishwas’ scheme introduced by the finance ministry of India. The period defined under the scheme is 19 February 2020 to 31 March 2022.
The Government’s e-Market (GeM) has launched a dedicated website for the same. Eligible claims will be processed only through this website.