Alesayi invests in bag-in-box packaging system from SIG

Using SIG SureFill 42 aseptic BIB filling system, Alesayi will launch new products in hotels, restaurants and cafes. Alesayi Beverages will enter into the business with products in bag-in-box (BIB) packaging, relying on SIG’s BIB packaging. SIG will initially supply Alesayi Beverages with its SIG SureFill 42 Aseptic filling line, as well as 10L SIG bags using the SIG 2Pure Film, a one-layer film specifically developed for water and ideal for BIB applications. This helps in retaining a high water quality for up to a year without affecting taste.

The 10L bags come with SIG OptiTap 2300 fitment, a self-closing thumb toggle valve for simple, intuitive and consistent dispensing of water and other beverages, offering convenience to consumers.

Mohammed Ali Alesayi, chief board of directors and CEO at Alesayi Beverage
Corporation, said, “This is just the beginning of our long-term strategic partnership with SIG, as we continue our ambition to become the number one food and beverage co-packer in the MEA region. We’re committed to offering our customers SIG’s unique portfolio of sustainable packaging solutions, including aseptic carton, bag-in-box and spouted pouch, as well as accelerating our sustainability roadmap.”

The new BIB system will be located at Alesayi Beverages production facility in Jeddah, which covers more than 98,000 sq mts built-up area. Abdelghany Eladib, president and general manager India, Middle East and Africa at SIG, said, “By operating our bag-in-box packaging system, Alesayi Beverages will benefit from the system’s flexibility and high performance, enabling product diversification using a number of bag shapes, sizes and fitments.”

Alesayi strives to be a leader in the beverage business and to offer its co-packing customers additional solutions such as juice dispensers as well as coffee and CSD post mixes.